Janis Vegis logo

I make products make sense.

Most work starts unclear. I cut through noise, find the real problem, and make decisions that survive beyond launch day.

Work

Pools case study cover

Pools DEX: From zero to ecosystem backbone

Case study in progress

Virtue case study cover

Virtue: A lending product shaped by protocol mechanics

Case study in progress

Experience

2023 – 2026

Product Lead at Nakama Labs

Shipped multiple DeFi products end-to-end, including a DEX, lending markets, a collateral-backed stablecoin, an RWA platform, and several experimental concepts along the way. Owned product design and product strategy from early problem framing through execution and launch.

2019 – 2023

Senior Product Designer at IOTA Foundation

Designed core parts of the IOTA ecosystem, covering nearly everything required to run and use a decentralized ledger. Worked on desktop and browser wallets, identity wallet, explorer, network trackers, node dashboards, bridges, and numerous enterprise PoCs.

2015 – 2018

Co-founder of Finch

Co-founded a SaaS startup focused on bridging the gap between designers and developers. Classic startup ride: fundraising, chasing product–market fit, talking to users, being wrong a lot, and learning fast. It didn’t become the next unicorn, but it permanently rewired how I think about design, engineering, and business.

2014 – 2015

Senior UX designer at Wrong Digital

Agency life at its finest: wide-range projects, tight deadlines, and constant context switching. Learned to move fast, communicate clearly, and adapt my process to whatever problem landed on the desk that week.

2011 – 2012

UX designer at Nerealitate

First full-time role in the industry. Sole designer on a small team running one of Latvia’s top media platforms at the time. Designed everything from the core portal UI to Flash banners in ActionScript. Learned early how real products behave when thousands of users hit them at once.

Background

I’ve spent over 10 years working on digital products across different shapes and stages. What’s kept me here is simple: I enjoy solving problems and turning complex things into products people can actually understand and use.

I care more about results than roles or titles. I work best by listening closely, collaborating openly, and focusing on what truly matters instead of what looks impressive. Good products usually come from shared clarity, not individual brilliance.

Lately, I’ve been excited about how fast things are changing. As AI makes execution cheaper and faster, fundamentals matter more than ever. Listening to users, testing ideas early, and iterating with intent is where real advantage comes from.

I’m drawn to teams that value clear thinking, honest collaboration, and steady progress. That’s where I tend to do my best work.